The month of May is Melanoma Awareness month around the world .Leading skin care brand La Roche Posay are once again driving the month-long campaign as well as being supported by the Melanoma Trust, The Irish Cancer Society, The Irish Skin Foundation, Temple Street Children’ Hospital, consultant dermatologist Dr Patrick Ormond and The Department of Health.
Skin cancer is surprisingly the most common cancer in Ireland! It’s hard to believe that considering Ireland doesn’t get much sun, but that mindset is partly why I think skin cancer is so common here. A lot of people think just because t’s cloudy and no sun shining down that don’t need to wear sunscreen. You should though, because there is still damaging UV rays even in winter so it’s always important to protect your skin.
Most of the UV damage that leads to skin cancer takes place in childhood so it’s so important for parents to put sunscreen on their children all the time but especially in the summer when they will be out playing a lot. It’s good to get kids into the routine of it and build their awareness of sun protection from an early age.
Dr.Patrick Ormond, consultant dermatologist in St. James hospital says ”Children’s skin is different from adults. There is evidence that the warning signs of acute sun damage (redness of sun burn) may take longer to manifest than in adults. Therefore more damage has been done by the time sunburn appears in a child than in an adult. The fact that the immune system is still
developing throughout childhood may play a role in increasing the risks associated with sun exposure and skin cancer late in life”
La Roche Posay have launched their fantastic educational programme for kids called the SOS SQUAD! The SOS Squad has 5 fun characters that each teach a different element to sun safety. There is Shady, Sonny, Coolio, Ticker & Squirt! Very cute!
This is a fun and highly engaging pack for kids and encourages them to be sun smart! In the pack you get a SOS Squad passport, frisbee and backpack!
You can get the pack free in participating pharmacies by purchasing two skin care products from La Roche Posay’s Anthelios range, one to be kids.
If you have kids you will love their kids range, one of which is a very handy spray and the other a lotion, both of which are waterproof, SPF50+ and protect against UVA & UVB rays. All the anthelious range contains the Anthelious XL filtering system and the UVA protection being 3x higher than the European recommendation! It’s the best protection you can get for you and your kids to protect against cell damage from the sun.
- Cover up; choose long sleeves, long trousers, a wide brimmed hat, UVB and UVA protection sunglasses, wraparound versions are best.
- Look for products that offer high UVA and UVB protection and use them daily.
- Apply your sun screen generously and evenly about 30 minutes before going out into the sun. Don’t forget to re-apply every 2 hours! UV rays can damage the skin within 15 minutes, so waiting until you are out in the sun is too late to put on the first application.
- Don’t forget your hands, chest, neck, and ears. These areas are vulnerable to sun damage too.
- Stay out of the sun if when the radiation levels are highest, between 11am to 3pm.
- Learn how to do a self skin check. It’s easy to learn, and will keep your skin safe.
Be smart. Be safe. Be Protected. Save your Skin. Potentially save your life
Also don’t forget to keep an eye on your skin. Any new lumps, colour or shape changes of the skin or moles should be brought to your dermatologist or GP’s attention immediately. Check out sossaveourskin.com for more details and great reference pictures.
Your skin is for life look after it. And sun damage causes wrinkles as well as skin cancer so there is two of may good reasons to protect your skin! So for this month if you beauty addicts are going to buy any products this month make it sunscreen!